Industry Interaction Cell

‘Contemporary topics in Marketing’ by Mr. Sunder Madakhshira – VP, SAP Labs India

“Don’t be afraid to get creative and experiment with your marketing“ -          Mike Volpe (CMO, Hubspot) We live in an era where almost all products and services are tailor made to suit the needs and aspirations of the consumers. ‘Caveat Venditor’ or ‘Let the producer/supplier beware’ is what aptly defines the markets today. In such a scenario, it becomes imperative for… Read more →

Industry Deep Dive 2.0 – Day 1

Industry Deep Dive 2.0 – Day 1

Industry Deep Dive 2.0, an initiative by the Industry Interaction Cell, IIM Kozhikode kicked off on 26th October, 2013. With a focus on the most celebrated business vertical in the country, the media and entertainment sector, the event highlighted on the different perspectives of its evolution, commercialization and managerial perspectives. The event has attracted some of the best speakers in… Read more →

Beginning Tomorrow – Industry Deep Dive 2.0

Beginning Tomorrow – Industry Deep Dive 2.0

Industry Deep Dive is an initiative by Industry Interaction Cell of IIM Kozhikode that promises to keep the student community abreast of the emerging trends and latest developments in specific sectors on an annual basis. In 2012, IIM Kozhikode witnessed a successful e-Commerce conclave with eminent speakers such as Dr. Naveen Amblee, (Professor, Marketing Management, IIMK), Mr. Praveen Sinha (MD… Read more →