Backwaters 2011, saw the final lap of its varied and highly competitive events, with participants going all out to achieve the title. The previous evening saw IIMB quite literally ‘Clinch the Deal’, in the event which pitched the future iBankers against each other in a cliffhanger of a contest. ‘White Knight’ a flagship event with Rs.1 lakh at stake, saw the teams battling to prove the feasibility of their business plan in the real world. ‘Whiteknight’ sponsored by Cognizant Business Consulting in association with incucapital, MAKVEN Capital, Mumbai Angels and TiE Kerala saw BITS Pilani walking away with the laurels. ‘Bizzathalon’, the quizzing marathon with quizzes on sports and entertainment, general topics and business, witnessed participants from Goa, Chennai and Bangalore. On a lighter vein, events such as ‘Treasure Hunt’, ‘Ad-Mad’, ‘LAN Gaming’ were also organized as stress-busters. ‘ITC Avatar’, a leadership event organized with the objective of unearthing the Avatar best equipped to be the next CEO had nominations from country’s top B schools. Contestants were tested on their ability to make sound decisions under high pressure crunch situations. The Corporate Dinner in the evening attended by over 40 corporate houses from in and around Calicut, proved to be a platform for interaction between the corporate dignitaries and the IIMK fraternity to explore newer ways of engagement and mutual growth.
Backwaters 2011, turned if only more competitive on Day Two, with many teams battling it out for the coveted title at a range of events throwing a myriad of challenges at the young business minds. ‘Uncommon Wealth’, gave an opportunity to the teams to play consultants and strategise the next big revolution in Indian sports. ‘Rural Roulette’, topped by a team from IIMK, allowed the future marketeer to explore and identify opportunities in the rural markets. ‘Boot Kamp’, made the participants place themselves in the shoes of Human Resouces Personnel and was won by IIT Madras.
IIMK was crowned winners at ‘Srijan’, a unique event that required the students to provide solutions to the everyday challenges faced by welfare organizations in Kerala. Beyond the competitive sphere, there were workshops on International Capital Markets by Jaroslaw Stefanski, of X Trade Brokers and ‘Shiksha’ continued to guide students of Kerala for the second day.
The highlight of the day was ‘Whistle Podu’, the event daring the participants at making the already larger than life Chennai Super Kings enter the league of the most valuable sporting brands in the world. The event was judged by Mr. Rakesh Singh, Marketing Head at CSK and Mr. Paneerselvam of India Cements. Participants amazed the judges with innovative ideas such as tie-ups with youth oriented media, sports themed restaurants, cricket academies and extending fan base to countries such as Srilanka and Australia with sizeable Tamil population.
The day ended with ‘The Great Debate’ moderated by Mr. Ashutosh Sinha of NDTV on the topic on whether social media marketing is going to leave behind all other forms of marketing in the future. The list of speakers included Vijay Sankaran, Head, Social Media, Nokia Siemens and Harshil Karia, Founder, Foxymoron, and Josy Paul, renowned ad-man and Chairman, BBDO, India. The audience were entertained later in the evening by Amar Sen, renowned Hand Shadowgraphy and Sand artist, the only second such artist in Asia by his unique art-form which was a show with substance, driving home some social messages.
On-the-spot events kicked off at zero hours with ‘Junkyard Jumbo’, the event which made the contestants create artworks out of scrap and waste material following the theme ‘Raising India’. ‘Triple Blitz’ tested the students’ intelligence to incorporate the Triple Bottom Line in everyday operations management of a company and was won by XIMB. ‘Finosaur’, the commodity trading event and ‘Battle for IT’, the marketing event were won by teams from IIMK. ‘Serve Wise’ which teased the business leaders of tomorrow on introducing ‘Bisneyland’ in the Indian scenario was topped by a team from IIMK. All the events also had a special prize, individually recognizing the student who best presented the idea.
‘Rural Nirmaan’, a flagship event organized in association with NABARD was designed to empower rural women in their battle against poverty. The event emphasizes on the role of microfinance in rural rehabilitation. Mr. Jnanendra K.N. from NABARD threw light on its ongoing initiatives such as Self Help Groups and Farmers Clubs which functioned in congruence with the theme of the event.
‘Shiksha’, the educational initiative drew about 250 participants from all over Kerala to be mentored by the in house faculty and experience a slice of the IIMK life. Undergraduate students were guided with tips on cracking the Common Aptitude Test, Curriculum Vitae building and speaking at Group Discussions.
On the lighter side, popular and hilarious stand up artist, Nitin Gupta of the Entertainment Engineers amused the audience at night with his witty quotes and anecdotes.
The special attraction of Day 3 was Smiling Future Series of Youth United; Smiling Future – In keeping with its aim to become a socially responsible institute, a beautiful initiative was taken by Backwaters v2.10 along with Youth United to create opportunities for the under-privileged and special children.
Smiling Future was a special and unique event designed for under-privileged and special children, giving them a chance to perform and showcase their talent on stage. Mesmerising performances ranging from singing, dancing and speeches was done by these children and was appreciated by everyone present in the audience. It was attended by a large audience in the IIMK Amphitheater including the faculty and staff which helped these kids get the enhanced feeling of self-importance and self-confidence. Various NGOs who took part in this event are Association for the Welfare of the Handicapped, Prasanthi School and Kerala federation of blind.
Shiksha is one of its kind initiatives by Indian Institute of Management Kozhikode, to help undergraduate and postgraduate students of institutes around Calicut to experience the thrill of being a part of Backwaters. It helped the undergraduate students of Calicut get a sneak peek into the life of an MBA and experience the thrill of being a part of “Backwaters v.2.10 –The IIM Kozhikode International Business School Meet”. Shiksha saw participation by 75 students from in and around Calicut.
The first day of workshop began with a session on “Leadership Edge” by Prof. K Unnikrishnan Nair. It was an interactive session with participants getting interesting insight into various aspects of leadership. This was followed by an animated and fun filled session on “Managerial Communication” by Prof. Shiva Kumar Srinivasan. A quiz was also taken for the budding managers by Mr. Chandu Lenin.
The second day of workshop began with an informative lecture on “Consumer Behavior & Marketing Strategy” by Prof Anandakuttan B Unnithan. Team Konquest from IIM K conducted a CV building and Personality Development workshop for the Postgraduate as well as Undergraduate students which was highly appreciated by them. It was indeed a tryst with God’s own campus, for the participating students.
Day 2 witnessed an adrenaline pumping business contests being fought out to earn the coveted top spot. Blackberry’s Young Guns event saw the trilling finale with IIM Ahmedabad’s Rahul emerging victorious followed closely by IIFT’s Gaurav Chibber and IIMK’s Anuj Gupta. The event would be telecasted on NDTV Profit soon.
Today also saw the culmination of Triology with team from Goa Institute of Management and IIM Kozhikode winning the 1st and 2nd positions respectively.
Bizzathalon – The business quiz saw enthusiatic participation from teams across various B-Schools and corporates. Mr.Avinash Mudliar, famous quizzer and former secretary of Karnataka Quiz Association hosted this prestigious event.
C-Strat the Innovation Challenge in association with CTS, saw a tough fight between 5 teams from the top B-schools of India. The event was judged by Mr. Ram Prasad (IIM-Kozhikode alumnus) and Mr Das(S.P Jain alumnus), both consulting managers from CTS. The teams had to submit an innovative idea in the first round and then present the feasibility and implementation plan for their respective ideas in the second round. ‘Masters of the Mind’ from NITIE, Mumbai emerged as the winners, with team ‘Trailblazers’ from S.P Jain, Dubai, as runners up.
Avatar is the search for the next leader. The event sponsored by ITC spans over a three-day period. Representatives of the Top B-Schools have come for this event. The brightest minds of the country are trying to prove their mettle and one of them will emerge as the next big leader. The first day saw them running from pillar to post in the streets of Calicut doing a retail survey of ITC products. The participants were also presented a case, the solution to which they have to prepare in two days time.
They were put through a barrage of questions on the first half of second day in the Avatar Quiz, testing their knowledge of the Business World and applications of classroom concepts. The competition is getting tougher as well as more interesting day by day.
Future rounds involve Boardroom discussions which will see them donning hats of the CXOs of the organisations and devising strategies for the success of their organisation. Lets see how the event unfolds !!
Young Guns started firing on 19th with the much awaited event getting off to a flying start. It targets at identifying the creative management brain, which is sharp, smooth and sure. Young Guns is brought to you by Blackberry menswear and NDTV profit along with Backwaters, IIM Kozhikode. Three day management fest of IIM Kozhikode, backwaters, also saw its opening yesterday. Young guns is one of the major attractions for the fest.
The audience was kept updated with regular updates pouring in since the morning itself. The preparation of event, the arrival of participants and their discussion with Ashutosh Sinha of NDTV, the host for the show, was all being shared with the world with status messages being updated and pictures being uploaded. The participants had come from various corners of the country, with people coming from as far as FMS Delhi, IIM Ahmadabad and IIM Calcutta. There were three participants from IIM Kozhikode. The search for young gun had sole female participant as Tanushree Pathak from Nitie, Mumbai. All the participants received business suits from Blackberrys. Aparajita, from Blackberrys described the costume as symbolic of transitions in life, and the suits presented to the participants symbolized the professional transitions that most of them are about to make. Many of the participants seemed anxious while there were some who managed to see the light side of the things. Bafpalbir Singh said that the main problem that he faces is that the suit given to him is black whereas his turban is blue, and they won’t go matching with each other!
Mr. Ashutosh Sinha briefed them regarding the first round and how it would go. The suspense about subsequent rounds continued for some more time. Meanwhile Mr. Ashutosh Sinha had a small discussion with the campus correspondent Sajal, which saw significant bonding developing between the two of them who also share the same hometown Ranchi. Ashutosh said that he has been to many campuses across the country but nothing comes close to this campus- “not only is this the best, it is by far the best”. He talked about the importance of diversity in management education, at length, and he explained how people from different backgrounds have different things to learn from each other. Talking about the concept of young Guns, he said a young gun is someone who can make the right decisions today which will help him or her in the years to come. The presence of Ashutosh gave a whole new dimension to the event.
The first round of young guns involved the presentations made by the participants about a case related to media and entertainment industry. The honorable judges were Mr. Keyoor Purani and Mr. Atanu Adhikari, two of the distinguished faculty members of IIMK. For the case presentation, most of the young guns fired on the same target while suggesting similar strategies. Also with most of them doing pretty well, it is unlikely that this round will give someone a clear edge. In any case it was not an elimination round and we will have to wait and see what difference do the points carried forward from this round make in the future. The presentations were followed by a small round of questions and answers where judges asked for certain explanations and clarifications from a few participants.
The event gets heated up on its second day when the young guns also start firing at the fellow participants. The next round is a debate round with the topic that has been decided upon being- India vs Bharat. Don’t miss the action.
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The backwaters are no longer calm and still, Backwaters v2.10 is here to stir up emotions. The Annual Business School meet of Indian Institute of management Kozhikode is back. The meet aims to put into action the institute’s vision of propelling the Business School from the path of exclusive elitism to inclusive excellence. The meet will span three days, 19th to 21st November. The theme of the fest this year is to “discover the difference” –where the intention is to revive, redeem and reaffirm the unique facets of India Inc. A perfect platform to showcase one’s talent and nurture it too, Backwaters has come up with a new set of events that do all of this and more. The top 70 business schools fight it out to emerge the best biz big wigs. The number of events has been increased this year to include more creative and thought intensive challenges.
Curiosity has its own reasons for existing and Backwaters v2.10 is glad to add to the repertoire of reasons. Backwater’s flagship event, White Knight, has already been launched on a scale larger than ever and has a funding of a whooping Rs. 3 crore which makes it the largest such competition in India. The corporate quiz, Bizzathalon conducted by the nationally renowned quizmaster Avinash Mudaliar is expected to be one of the highlights this year. Another key event this year is Horizons, the Annual Management Conclave conducted in association with the Industry Interaction Cell of IIMK inviting industry leaders, academicians and policy makers to inspire budding leaders.
Backwaters v2.10 has promised to be a meet that will push budding CEOs and entrepreneurs to the limit of testing their logical construct and get the best out of them. Backwaters v2.10 also has some events this year that are open for the corporate and the undergraduate student population. Backwaters 2010 held earlier in the year had close to 100 students invited to compete for the final rounds at IIMK. More than 12 lakh hits were registered on the official Backwaters website across 26 countries in a period of just 1 month. This awe-inspiring success has the potential of reaching even greater heights. Here is an opportunity to revel in the spirit of competition and the culture of management expertise. Backwaters v2.10 is striving to create a balance between the crusader and complacency, to find the courage to drive the engine of positive change while maintaining social development always in sight and in thought
Visit www.iimkbackwaters.com for more details and to experience India like never before!