All posts by Public Relations Cell | IIM Kozhikode

About Public Relations Cell | IIM Kozhikode

"In life, as in football, you won't go far unless you know where the goalposts are." ~Arnold H. Glasgow We at Public Relations Cell, help reach these goal posts such that the ripples that are generated at IIM Kozhikode make waves outside. Public Relations Cell Arjit | Indupriya | Kiranmai | Pankaj | Ravi | Rupal | Shankho | Tushar | Vaishnavi | Yash | Amritansh | Anirudh | Isha | Parnabho | Priya | Rahul | Sushmita Indian Institute of Management Kozhikode E-mail: prcell@iimk.ac.in Taking 'K' to the World..

Backwaters v2.10 – Discover the Difference

The backwaters are no longer calm and still, Backwaters v2.10 is here to stir up emotions. The Annual Business School meet of Indian Institute of management Kozhikode is back. The meet aims to put into action the institute’s vision of propelling the Business School from the path of exclusive elitism to inclusive excellence. The meet will span three days, 19th to 21st November. The theme of the fest this year is to “discover the difference” –where the intention is to revive, redeem and reaffirm the unique facets of India Inc. A perfect platform to showcase one’s talent and nurture it too, Backwaters has come up with a new set of events that do all of this and more. The top 70 business schools fight it out to emerge the best biz big wigs. The number of events has been increased this year to include more creative and thought intensive challenges.

Curiosity has its own reasons for existing and Backwaters v2.10 is glad to add to the repertoire of reasons. Backwater’s flagship event, White Knight, has already been launched on a scale larger than ever and has a funding of a whooping Rs. 3 crore which makes it the largest such competition in India. The corporate quiz, Bizzathalon conducted by the nationally renowned quizmaster Avinash Mudaliar is expected to be one of the highlights this year. Another key event this year is Horizons, the Annual Management Conclave conducted in association with the Industry Interaction Cell of IIMK inviting industry leaders, academicians and policy makers to inspire budding leaders.

Backwaters v2.10 has promised to be a meet that will push budding CEOs and entrepreneurs to the limit of testing their logical construct and get the best out of them. Backwaters v2.10 also has some events this year that are open for the corporate and the undergraduate student population.  Backwaters 2010 held earlier in the year had close to 100 students invited to compete for the final rounds at IIMK. More than 12 lakh hits were registered on the official Backwaters website across 26 countries in a period of just 1 month. This awe-inspiring success has the potential of reaching even greater heights. Here is an opportunity to revel in the spirit of competition and the culture of management expertise. Backwaters v2.10 is striving to create a balance between the crusader and complacency, to find the courage to drive the engine of positive change while maintaining social development always in sight and in thought

Visit www.iimkbackwaters.com for more details and to experience India like never before!

Dandiya Night at IIM-K

IIM K celebrated Navratra by organizing Dandiya Night as per the Gujarati tradition. Young budding managers came together, to have a very special celebration in a highly vibrant and festive atmosphere. Culcom, the cultural committee had organized the Dandiya Nite, which also witnessed many other enthusiastic volunteers coming forward in organizing the event. Few of the Gujaratis, like Rutvij and Pooja, worked towards training their batch mates on the dance steps of Garba and Dandiya over the few days prior to the event.

The evening began with the Puja and offering of the Aarti. The hard working MBA students, who are also highly regarded for their even harder partying skills, were soon in a party mode. It started with people dancing to the tunes of various dandiya songs. They knew little about the technicalities of the dance, but the interest levels and the enthusiasm was worth watching. Even before the event had begun, the eagerness and anticipation of it had already indicated how successful it will be.

Dj Mahtaab then came up with a full range of Bollywood party songs to give a whole new dimension to the celebrations. The way people were dancing to these songs with Dandiya sticks in their hands, trying to mix traditional dance steps with the funky moves, apparently brought out the best of the cultural mix. Of course it was awesome fun as well. The playlist ranged from some of the “khakhor” songs of the 90s to the latest “tadak-bhadak’ ones. The party often switched gears with folk Gujarati numbers and doing Garba dance on some Bollywood numbers.

Culcom was very pleased with the way things went. The satisfaction and happiness of all those who became a part of the memorable evening was also visible in a variety of facebook status messages which were on full display after the event. IIM Kozhikode celebrated the Dandiya Night with full fervor.

IIMB dominates Sangram 2010

Things didn’t start the right way. 3 tyre bursts, 1 hour spent at the checkpost convincing the inspector-in-charge regarding the validity of the bus documents and finally travelling by local buses to reach our destination IIM Bangalore, the scheduled venue for the Sangram-2010. These were in some ways signs of things to come, and in a small way also responsible for them.

Sangram 2010 never went as per our expectations. There was a buzz around that IIMB was seeing Sangram as a practice ahead of some events they considered more major ones. Upset by these rumours we wanted to prove them wrong by displaying our might, but then a result of 11-3 in favour of IIMB does cut out a sorry face of IIMK in this particular event. Except for Basketball, Chess and Pool where IIMK emerged victorious on account of some stunning displays of skills and expertise, other events are not worth boasting about. The scoreline though does not indicate that it was a close competition for most parts of it.  Badminton, throwball, carrom, football and swimming saw close games which could have gone either way. K-ites succumbed not because of lack of talent but because of lack of practice, which ensured that IIMB edged ahead in these events. Of course they had the advantage of playing in familiar conditions . On the other hand some of  our tired souls, on account of the journey we had, playing in new conditions could not match upto the performance of IIMB players. The chess team did an intelligent thing when they requested their game to be held on the next day, though it was sheduled a few hours after we reached there. This master stroke was followed by several master strokes which saw the team coming out with flying colours. There were few positives, but we need to focus on reasons why we failed to live up to our own expectations. The sports was a true winner when most of the games were played in a great spirit. The event highlights the all round development that happens in IIMs, truly getting reflected in fine overall performances in such events.

We congratulate IIMB on their spectacular success, but we also respect the never say die attitude that our college mates displayed. As Sportscom member Arjun Rao aptly put ” come Sangram 2011, and the things will be different”. Till then it is time to keep playing and keep improving, and above all keep having fun. Sangram 2010 was a grand success, and IIMB will agree it will remain one of the very best events to have been held in their campus. Cheers to the two of the best colleges of the country for making it possible.

Sangram 2010 : IIMK – IIMB Sports Meet

Let’s rollback two years.

 Sangram2008

The competition was even at 6-6. In the final competition of the event, tennis was going on. Cries of “cheating” reverberated in the crowd. Reason: No One knows yet. IIMK was on the verge of winning (we did win eventually). However, IIMB backed out from the last event and the event stood at 6-6.

Huge chaos erupted in the God’s own campus regarding the trophy. Our beloved Director keeping up with the moral and the sportsmen spirit of our institution gave away the trophy to IIMB. Now it is time, time to reclaim the lost glory, time to bring back what is truly ours, time to win Sangram 2010 in IIMB, time to take revenge in their own home ground. Yes, we haven’t forgotten what had happened 2 years back, nor we will forget ever. Like always our sports persons will play in the best spirits of the game, but one can expect unmatched zeal and vigor. Expect the passion to convert into the performance, and performance into victory.

Adrenalin is pumping high in all the teams for various sports. 13 events spread over 2 days in the primitive campus of IIMB (of course nothing comes close to God’s Own Campus), Sangram 2010 is all set to become one of the major events in our calendar year. K-ites have been giving their best in the practice sessions and we are sure we will give more than our best in the main event. Come October 9th 2010, IIMB is in our hands. So is Sangram 2010. It is high time we avenged, reclaimed what is truly ours! May the better team win…May IIMK win 🙂

Snapshots from Hell…story of Stanfords, Harvards…and IIMs

Snapshots from Hell- the making of an MBA – this book by Peter Robinson is about the life of a student of Stanford University. He is a poet, a writer, and somone who wrote speeches for the former President Regan, and was employed in White House, before he decided to go for business studies. Peter Robinson’s Snapshots from hell is a unique insider’s account of the life at a business school, and is useful for every prospective student who is looking for the answer: what is a business school really like? When I talk about prospective students of a B-School, I mean any good business school, and it is equally enlightening for the audience of our country, and has an interestingly universal appeal. It is useful for MBA applicants, students, business professors, and anyone else with an interest in the difference between advertising and reality of the world of MBA.

During his frenetic first year at Stanford, Peter Robinson began keeping a journal of his day to day incidents which actually evolved into this book. The life is compared to life in hell, for most parts of the book, exploring the various challenges that one faces. In a gradual manner it also brings out the various positives, and goes on to explain why a couple of years spent in such a place is seen as a huge value addition in the corporate world. The way he lands himself a job, and goes on to admit that it is only because he is a student of such a college that he has managed the offer, is an important message that he conveys. The book is particularly useful for the section, which in Indian context comes from a non-engineering background, and is often under the impression that the MBA course is going to be a stiffer challenge for them to overcome. Another important part is where author reveals the value of an MBA degree from a college like Stanford. He quotes his professor who says that even if students at Stanford and other top b-schools are not grounded hard and simply asked to play golf and enjoy life for 2 years, even then companies would recruit them in abundance and at a premium price. The author does not approve or disapprove of the point per se, but manages to present an idea that the mere association with a Stanford, or say IIM, increases the brand value of a person. This somewhat explains the psyche of a large pool of MBA aspirants, for whom getting an entry into a MBA college serves as a much bigger motivational factor than the prospect of education that follows it. If the aspirants, or the present and past students think over this, they will relate to this idea.

The book also has to its credit, one of the topics for a XAT essay, in the year the book was reelased. Interestingly the topic was Stockholm Syndrome, where one falls in love with someone who has kept us captive. Similarly as a student we are bound to find the life in a B-School hell at times, but we just can’t help falling in love with it at some point of the course. The book is highly recommended to the aspirants for getting a first hand account of life in a b-school, and trust me, life at an IIM is not much different from the life at Stanford. It is equally beneficial for the present students to develop their perspective about the whole MBA education. As one of the noted reviews of the book mentions “this book is a must for anyone who is thinking of making an investment of their time or money in an MBA”.

CAT 2010 HelpLine by IIM Kozhikode students

http://www.pagalguy.com/2010/09/get-your-cat-prep-queries-answered-by-iim-kozhikode-students/

http://www.pagalguy.com/forum/cat-and-related-discussion/58575-cat-2010-helpline-iim-kozhikode.html

IIM Kozhikode students came up with another example which proves why this college’s education system is producing responsible and conscious managers. The initiative taken a few years ago has now become a legacy of IIM K and the Official CAT helpline on Pagalguy, the country’s website on MBA preparations, and is once again being managed by Kozhikode students. It is symbolic of the inherent nature of the student community here which is ever willing to make its contribution in the educational, environmental and social domain in whatever possible way it can. The Media Cell, IIM Kozhikode which is largely instrumental in coming up with this initiative, has mentioned that CAT is largely a game of confidence and temparament, and such last minute expert mentoring is aimed at helping students primarily on this front.

The aspiring students are reaping rich benefits in the thread. Many of them have been continously mentioning that the thread is serving as a major confidence booster, while many have been impressed with how any type of doubt or query has been analyzed and answered by the IIMK students. Of course the fact that the suggestions come directly from the people who have been there, done that, and made it into the dream college, is acting as a crucial inspirational factor. The thread already has over 14000 views and more than 300 posts in close to four days.

With more and more students of IIMK joining in this noble venture, and more and more aspirants discussing their issues on the thread, this step is bound to create a major impact.

Rashmi Bansal inspires IIM K potential entrepreneurs

Rashmi Bansal was invited by ECell to visit the campus on 19/09/2010. She held an informal session with students talking about her books “Stay Hungry Stay Foolish” and “Connect the Dots”. She also spoke about some interesting entrepreneurs she happened to meet in Kerala. She spoke about some entrepreneurs whose stories could not be published in the book “Connect the Dots” but were interesting stories. Examples included two alumni of IIMK who are into the business of Banana chips. She also gave a very interesting example of a young entrepreneur in the incubation centre, NIT Calicut. She used this example to convey how inspirations may be there everywhere around us, we need to have the tendency to look for them. Rashmi also guided students regarding the importance of having informal interactions with faculty members because they always have stories which can be enlightening to students.

On being asked about examples of “Failure in entrepreneurship”, she told that there is nothing called a permanent failure in entrepreneurship; it is like an addiction, you would seldom feel like closing down a business and going back to job. She told she has never met any person who has felt like a failure after being an entrepreneur. If you don’t succeed it is a lesson, if you do, you fulfil your dream.  A job is a safe option…. so one can rather seek the adventures and do something new than work in a job with limited exposure. Students were lucky to get some practical advice from her when she told them that every campus has around 10 percent students who are capable of making it big if they try something different, but every student should use the time in the college to discover if he or she belongs to that 10 percent. When asked about the difficulty in getting a book published in India, she said “ one should write for himself, and his satisfaction, publications and audience will follow”.

She spoke about

  • Her experience as a book writer
  • How she ended up being a writer?
  • What the life of a writer is like?
  • Journalism as a career option
  • Challenges that one faces in starting up and maintaining a magazine

She was full praise to the architecture of the buildings on campus and the beautiful natural landscape around the campus. She commented that the campus looked very different from the other IIM’s and it is the most beautiful of all the IIM’s that she has seen. She liked the concept of Contemplation Room and Meditation Centre in the campus.

A pill in Entrepreneurship by Dr. Sunil Handa

If anyone has read the book ‘Stay hungry, Stay foolish’, one would come across a chapter titled ‘The Alchemist’. It is about the success story of Prof. Sunil Handa, an alumnus of IIM Ahmedabad.According to the book, “From a hard nosed businessman to an educational entrepreneur, his is a fascinating journey.”

On 9th and 10th of September , 2010 , students of IIM Kozhikode had the unique opportunity to engage in an interaction with Prof. Sunil Handa in his flagship programme ‘Workshop on LEM ( Laboratory in Entrepreneurial Motivation)’.By the way ,the subject  ‘LEM’ is the most sought after elective course in IIM Ahmedabad .With his no-nonsense inspirational take on entrepreneurship , interspersed with witty anecdotes , Prof. Handa has managed to keep the students in the Auditorium engrossed in his words of wisdom .He urged the students to be like a ‘ Shiva linga’ .He told that whatever type of liquid one pours on it , there as no affect on the ‘ Shiva linga’ . It just stands firm. Likewise, during one’s entrepreneurial venture, if anyone is faced with any sort of criticism, one should not be undermined and be firm and should just focus on one’s goals. He went on to dwell on obstacles, stressing the fact that they are like “margasuchak”. They give right direction to oneself and that whenever someone encounters an obstacle then they should thank the obstacle. He quoted an example of him not receiving an offer from a famous FMCG company and that was the reason for him to do bigger things in life. He even went to the temple and thanked God for that incident in his life. He also quoted from Hanuman Chalisa, “Aapan Tej Samharo Aapei, Tanau Lok Hank Te Kanpei” – When you roar all the three worlds tremble and only you can control your might. This means you are the limit of yourself. He asked the students to strip the quote of its religious meaning and apply it to their managerial practices .According to Prof. Handa, “A century ago, being patriotic would have meant ‘Getting freedom from the British’. Today if you want to help your country, start some business and help the economy grow better”.

Prof. Debashis Chatterjee, the Director of IIM Kozhikode, expressed his desire that if at least twenty students out of the batch of first year students could turn up into successful entrepreneurs then the whole purpose of the workshop would be fulfilled. He was curious about the quality of the Business Plans that the students discussed with Prof. Handa and asked about them. Prof. Handa was pleased with the business ideas put forward by the students. The Director informed  Prof. Handa that the curriculum in IIM Kozhikode is under revision and feedback is taken from the students themselves on what they  exactly want .The Director revealed that if the students suggested some courses on Entrepreneurship, then the faculty would try to include more of such courses as they are trying to be very flexible in revising the curriculum.

E-Cell (The Interest Group of IIM Kozhikode which promotes entrepreneurial spirit among the students) enquired Prof. Handa about the activities that  E-Cell should involve in  to foster Entrepreneurship. His suggestion was introduction of a course with focus on one-to-one sessions and industry visits and meeting with top management of the corresponding industries.

During a one-on-one session regarding Business Plans, a student told Prof. Handa that he has 20 acres of land and asked about his desire to start a dairy farm.Prof. Handa replied, “It is a fantastic idea. I always wanted that one of my students have a dairy with 10,000 cows and buffaloes. If you ever plan to implement the idea, contact me, I will help you with the whole thing. We’ll also start a milk processing factory, use cow dung to produce bio-gas and will make organic compost of the final waste.”

Such is the charisma of Prof. Handa that he has turned many students in B – Schools over India into successful entrepreneurs. Undoubtedly, his ‘Workshop in Laboratory in Entrepreneurial Motivation’ has become immensely popular over the years.

Media Cell

IIM Kozhikode

Asking yourself the quintessential question… Why MBA?

All of us have encountered this question and have developed responses that are both impressive and inventive. These responses reflect our perception of an MBA program which more often than naught is the result of certain stereotypes. To utilize something one must first perceive it. As much publicized, the MBA program has immense potential to be tailored to suit one’s personal requirements. But like any tailored fitting its usefulness is limited by one’s ability to perceive oneself in that outfit. There are several stereotypes attached to an MBA program. The numerically inclined want to pursue a career in finance or economics, the verbally inclined want to go for marketing or HR. Although these traits are necessary, they are by no means sufficient.  The most important quality of an MBA program is its versatility. It has the ability to be much more than just a degree.  Business, as we understand it, is based on certain principles spread across measurable disciplines. But a component of business cannot be compartmentalized. Any business activity is driven by five impulses (or “senses”) – finance, marketing, operations, HR and strategy. Finance tells you which option is most profitable among a list of alternatives. But who generates the list? Similarly marketing delivers value to your business. But how valuable do you want your business to be? Operations optimizes processes. But what level of optimality do you want? HR manages people. But which people do you need to manage? Strategy builds business intelligence? But how much intelligence is sufficient? The answers to these questions may not be available in text or speech. But these answers can be deciphered by application. The knowledge of these answers is the “sixth sense” of business. This knowledge (sixth sense) is both critical and elusive. It is this skill that one needs to acquire through an MBA program.

Regards,

Media Cell